World Series Final Game Attracts Over 50 Million Audience Members In the United States, Canadian and Japanese Markets.

The thrilling 11-inning matchup that saw the Los Angeles Dodgers overcome the Toronto Blue Jays by one run averaged a total 51M spectators across the US, Canadian, and Japan markets. Major League Baseball stated this is the most-watched World Series finale since the 1991 edition showdown featuring the Minnesota Twins and Atlanta Braves.

Broadcast Ratings Breakdown

The Saturday epic game drew 27.33M audience members on Fox networks, Fox Deportes and Fox’s digital services. According to Nielsen, it was the second highest-rated program of the previous week.

It additionally is the top-rated Fall Classic game after the 2017 final game involving the Los Angeles Dodgers and Houston Astros, which averaged over 29 million. This represents a sixteen percent improvement over the last finale between the Washington Nationals and Astros, which drew 23.19 million.

In the Nielsen ratings, Game 6 placed fourth, the fourth game was seventh, the fifth game was eighth, and Game 3 landed in thirteenth place.

International Audience Figures

In Canada, the climactic game averaged over 11 million viewers on Sportsnet and the French TVA Sports. This was the most-watched English-language broadcast in Canada after the 2010 edition Vancouver Winter Olympics.

In the Japanese market, where the deciding contest began at 9 p.m. in the local time zone, it averaged 12 million viewers. This came after last Friday’s sixth game – where Fall Classic MVP Yamamoto allowed one run in six frames – recorded over 13 million spectators, making it the highest-rated Fall Classic game on a single network in Japan.

Overall Averages and Trends

The full seven-match series drew over 15.7 million viewers on the Fox network, a 2% increase from last year’s Dodgers-Yankees series. This represents the initial instance after 2015 and 2016 that the World Series has recorded viewership increases for two straight years.

Including the Game 1 broadcast on Univision, the complete US viewership reached 16.1 million. The overall Fall Classic viewership in Japan was 9.7 million and 8.1 million in Canada.

The full playoffs on Fox and its sister channels drew 8.09 million watchers, an eight percent increase compared to last year and Fox’s best playoff ratings after 2017.

MLB reported that the Fall Classic was televised in over 200 nations and regions by 44 media partners in 16 various tongues.

Holly Colon
Holly Colon

A seasoned digital strategist with over a decade of experience in UK media and marketing, specializing in data-driven campaigns.